- Top Workplaces
- Core Creative
Core Creative
Founded in 1994, Core Creative is a top 10 marketing communications agency in Milwaukee. We have two business units, each focused on making our clients’ brands more human by putting their respective target audiences at the center of their stories.
Our Design Services business unit primarily serves one major client, Milwaukee Tool. Our role is to support their innovative new product launches and provide overall brand consistency through advertising, packaging, sales support and more.
Our Brand Services business unit – with its specialized healthcare marketing practice, Core Health – primarily serves mid-market providers and B2B Health clientele. We develop campaigns – steeped in research, insight, and strategy – to deliver impactful messaging that moves people to take desired action and ultimately meets our clients’ business goals.
Our Design Services business unit primarily serves one major client, Milwaukee Tool. Our role is to support their innovative new product launches and provide overall brand consistency through advertising, packaging, sales support and more.
Our Brand Services business unit – with its specialized healthcare marketing practice, Core Health – primarily serves mid-market providers and B2B Health clientele. We develop campaigns – steeped in research, insight, and strategy – to deliver impactful messaging that moves people to take desired action and ultimately meets our clients’ business goals.
Purpose
Our purpose is to help our clients express THEIR purpose. Core’s unique "Say it. Live it." branding philosophy helps our clients convey their BRAND PROMISE so that they can attract the right customers and engage the right employees.
Vision
Our two business units have distinct visions which align with our clients:
• Brand Services: to help people live healthier, more engaged lives
• Design Services: to help boost performance and safety on jobsites worldwide
• Brand Services: to help people live healthier, more engaged lives
• Design Services: to help boost performance and safety on jobsites worldwide
Mission
Connect people to the brands they need; make those brands more human.
Additional Culture Details
At Core, we believe that when companies understand and live their brand promise, they naturally attract customers, engage employees and positively impact the communities they serve. That is how we build our own culture as well. In fact, our guiding principle is just one word – we. We believe meaningful, long-lasting employee and client relationships result from teamwork. We are focused on achieving together. Internally, we’ve built seven culture teams that empower employees to get involved, lead, create and have fun in the process. These Culture Teams are responsible for driving our new hire welcome process, our company events and parties, wellness initiatives, learning opportunities, diversity and inclusion, volunteer efforts, and internal rewards and recognition.
Values
- Collaboration
- (Teamwork + Communication = Creativity)
WE nimbly and efficiently solve challenges together in ways we couldn’t always do on our own.