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Upshot LLC

We were born in Chicago 25 years ago- with an independent spirit, a mind wide open and the mission of changing the way marketing is done. We are a full-service brand and consumer marketing agency. We have always worked with world class brands and are known for our culture.

Today we focus on creating brand excitement.

We are living in the age of participation. And we fundamentally believe that brand excitement is the magic behind participation. We cultivate excitement by making brands more daring, imaginative, spirited and of-the-moment. We activate those brands in marketing ecosystems that multiply participation. We do that for brands like Starbucks, Corona, Google and Procter & Gamble, to name a few.
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Chicago, IL


122 US Employees


Advertising & Marketing - Other

Recent Awards