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Directive

Directive is a next-gen performance marketing agency that software brands trust to scale their business. Directive specializes in organic and paid search services, which are driven by a dedicated team of specialists who utilize data to drive strategy for clients’ ROI goals to flourish.

Founded in 2014 and headquartered in Irvine, CA, Directive has expanded with offices in major markets, including Los Angeles, San Francisco, New York City, Austin, and London. For the past two years, Directive ranked in the top 1200 in the Inc. 5000 fastest-growing companies in the U.S. Additionally, Directive is certified as a “Great Place to Work” for 2020.

In 2019, Directive launched two products, Pulse and Institute. Pulse is the first search marketing database of its kind, while Institute is a step-by-step online digital learning system to drive more sales to any business.

To learn more about how Directive empowers companies to exceed their discoverability and growth, visit:
https://directiveconsulting.com/ or on LinkedIn, Twitter, Facebook, and Instagram.
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Purpose

Directive is a next-gen performance marketing agency that enterprise and mid-market software brands trust to scale their business. Directive is a leader in SEO, PPC, CRO. These services are driven by a dedicated team of specialists who utilize data to drive strategy for client’s ROI goals to flourish.... Read more

Mission

Directive does beautiful performance marketing for software companies that share our values. We re-define the global standard for how marketers work, live, and grow.... Read more

Additional Culture Details

At Directive, we continually strive to be the agency that exceeds our clients’ goals and does so by empowering our team in a supported environment.

At Directive, employees have the option to work in one of our five locations or work remotely. Working remotely can mean in the comfort of their own homes, in a coffee shop or off of the coast in Bali. Wherever they get their best work done is where we want them to be. (This is how it normally is, COVID-19 times have been a little different :) )

We know our employees have fast-moving lives and to support this, we provide a working environment that moves with them. When our team is happy, our clients are happy.

We offer all employees unlimited paid time off for when life calls. Additionally paid maternity and paternity leave is included.

Our goal is to empower and focus so much on our people that our clients are consequently getting better results. It’s easy to focus entirely on clients and their outcomes, and oftentimes, it's easy to forget about who generates them.
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Values

Embrace reality. Don’t manipulate it.

Headquarters

Irvine, CA

Employees

45 US Employees

Industry

Advertising & Marketing - Other

Recent Awards

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