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Calista
Calista is a local salon in West Chester, PA, as well as a brand making hair products and tools.
Purpose
Calista Salon delivers premium beauty services to clients in the West Chester area. As a brand, Calista creates hair products and tools meant to inspire daily transformations, simplify the hair styling process, and give customers consistently beautiful results.
Vision
Calista's vision is for all people to recognize their own unique beauty and feel complete and total confidence.
Mission
Calista's mission is to help all clients and customers feel brave about their beauty, or as we call it, BeautyBrave.
Values
- Authentic Messaging
- Calista's brand is run by an actual hairstylist, so every product and tool we make is inspired by real clients that Maria sees in her salon.