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- Body Art Alliance
Body Art Alliance
The Body Art Alliance (BAA) is at the forefront of innovation, creating the tools and products to better serve our artists. From the first truly wireless tattoo machine to the groundbreaking novel tattoo parlor on a cruise ship, BAA has cultivated the industry and been the “first of many.” We are dreamers, artists, creatives, innovators and pioneers, driven to propel the body art community across the world.
Purpose
Body Art Alliance is a family of global brands serving artists and customers in the markets of beauty, permanent makeup, tattooing, and body jewelry.
Vision
Body Art Alliance stands out by uniting top brands across tattoo, PMU, and body jewelry under one innovative, artist-driven network. They combine decades of expertise with a strong commitment to safety, quality, and global standards. Beyond products, they empower artists through education, collaboration, and cutting-edge technology.
Mission
Body Art Alliance is a family of leading global brands that serve artists and customers in the beauty, cosmetic, permanent makeup, tattoo and body jewelry markets. BAA brings together world-class creative and innovative minds to propel our trusted brands and their products to the next level, so that our global broadline distribution capabilities can deliver them to artists everywhere. Whether we are designing the world’s first truly wireless machine, formulating vegan pigmented ink, developing threadless body jewelry or partnering with leading artists, innovation is at the center of everything we do.
Additional Culture Details
We are excited to be on this journey with you exploring the future of our art. We are stronger together for the better of our community.
Values
- PEOPLE FIRST
- We prioritize customers & employees consistently making decisions on what is right for both.
How do we behave:
With integrity and high moral standards.




