Employees and Job Seekers Agree, ITF Group’s Top Workplaces Awards are Special and Well-Deserved
Objective
Listen to employees and stand out in St. Louis with credible, third-party employer recognition.
Solutions
Workplace Survey, Top Workplaces awards
Results
Top Workplaces recognition increased employee morale and pride, while also boosting local inbound recruitment.
Annamarie Aveytia was at home scrubbing dishes on a seemingly ordinary day, when her watch buzzed. A message read, “Can you come in today…right now?” Within minutes, she threw on fresh clothes and hopped into the car. “Am I doing the right thing?” she wondered as she sped toward the unknown. But something told her, “You never know.”
That same night, she found herself sitting up in bed at 11 p.m., staring at a new job offer. It was exhilarating. And while she’d been drawn to the company’s culture, she was even more impressed by their commitment to meaningful recognition.
“This is a Top Workplace. Cool,” she thought. “They’re seeking the right recognition to attract top talent like myself.” Fast forward two years later to the Top Workplaces award ceremony. Now the Creative Director at ITF, Annamarie is seated next to Julia Burkhan, ITF’s CFO. Together, laughing and brushing off the idea of winning, they joked, “We’re not going to get it.” As awards were announced, they prepared to leave. But then came the announcement: “First place … ITF Group.” Their jaws dropped.
“I make sure to go visit everyone at their desk and show them the award, physically show them. ‘You guys deserve this. This is your award. This is based off of your feedback’. They feel a sense of engagement that they earned that award, not the company. That boosts employee morale. It reinforces to our employees that their contributions are valued. It fosters that sense of pride and belonging. Top Workplaces awards are different because it’s based on their feedback.”
Annamarie Aveytia, Creative Director at ITF Group LLC
Credibility and validation organically boost inbound employee recruitment
Right now, the ITF Group isn’t hiring for any open positions, but they’re still seeing an uptick in job applications. The ITF HR team says this always happens after winning awards, especially when they come from Top Workplaces.
That’s because most job seekers want to work for a company that values employee feedback and has credible, third-party validation. Showcasing Top Workplaces awards and reinforcing that they are a result of real employee feedback boosts inbound recruitment – and employee pride at ITF.
Don’t take our word for it. The way Annamarie describes ITF’s company culture shows just how well-deserved the Top Workplaces awards are. She explained, “This is the only job I’ve had where I’ve thought about work off the clock and it was positive instead of ‘I don’t want to go to work tomorrow’.”
